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About

Kate is the COO and Co-Founder of Heartbeat, a Techstars LA company and marketing technology platform that enables brands to connect directly with its 185,000 female millennial brand ambassadors, creating scalable, ROI-focused user-generated content campaigns on social media. She is thrilled to be able to follow her heart and empower the voices of real women at Heartbeat every day.

Prior to Heartbeat, Kate worked at innovative matchmaking startup Three Day Rule, which was funded by Match/IAC, and has been featured on numerous podcasts, panels, and tv shows. Kate attended Brown University and worked at top creative advertising agencies JWT and Publicis New York on clients Procter & Gamble and Johnson & Johnson. Kate received her MBA at UCLA Anderson as an Easton Technology Fellow. Kate has also consulted and advised many startups in the Los Angeles area on marketing, operations, strategy, and fundraising.

Instagram Brand Ambassadors- The Future of Social Media Marketing
Attending this session you will learn how small businesses bring in more customers, beyond relying on just word of mouth, and
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